Privacy Policy
Frankel Fitness Privacy Policy
Updated 19 May 2026
This Privacy Policy explains how Frankel Fitness collects, uses, stores, shares, and protects personal information when you access this website, make an enquiry, use the live help feature, submit a review, interact with our social media links, or otherwise communicate with Frankel Fitness.
1. Introduction and scope
This Privacy Policy ("Policy") applies to the website available at www.frankelfitness.com and to related online interactions with Frankel Fitness, including enquiries, review submissions, live help messages, WhatsApp contact, Instagram contact, analytics interactions, and other website functionality.
In this Policy, "Frankel Fitness", "we", "us", and "our" refer to Frankel Fitness. "You" and "your" refer to any visitor, prospective client, client, reviewer, or other person who accesses or uses the Website or communicates with us through the Website or linked communication channels.
This Policy is intended to provide clear notice of our processing activities. It does not create contractual rights beyond those required by applicable law, but it is intended to be read together with any terms, consents, notices, or agreements that may apply to particular services.
2. Definitions
"Personal Information" or "Personal Data" means information relating to an identified or identifiable natural person, including information such as a name, telephone number, email address, online identifier, IP address, device information, message content, review content, or any other information that can reasonably be linked to a person.
"Processing" means any operation performed on Personal Information, including collecting, receiving, recording, storing, organizing, using, modifying, retrieving, disclosing, transmitting, deleting, or otherwise handling that information.
"Website" means the Frankel Fitness website, including all pages, forms, scripts, media, review functionality, live help functionality, analytics tags, cookie tools, and related files hosted under the frankelfitness.com domain.
3. Personal Information we may collect
3.1 Information you provide directly
Depending on how you use the Website, we may collect information that you voluntarily provide, including:
- your name or display name, if you provide it;
- your WhatsApp, Instagram, or other contact details if you contact us through those channels;
- the content of messages you send through WhatsApp, Instagram, live help, contact links, or other communication methods;
- review submissions, including your name if supplied, star rating if supplied, review text, and the date and time of submission;
- information about your training goals, fitness interests, mobility, balance, strength, posture, availability, or coaching needs, where you choose to provide it;
- feedback, complaints, questions, or other information you choose to send to us.
3.2 Information collected automatically
When you access the Website, certain technical information may be collected automatically by our hosting provider, analytics tools, browser technologies, or security tools, including:
- IP address and approximate location inferred from that IP address;
- browser type, device type, operating system, screen size, and language settings;
- pages viewed, buttons clicked, links followed, session duration, referring page, and general interaction information;
- date and time of visits and requests;
- cookie identifiers, analytics identifiers, consent preferences, and similar technical identifiers;
- server logs and security logs needed to keep the Website available and secure.
3.3 Health, fitness, and sensitive information
Frankel Fitness does not ask visitors to submit medical records through the Website. However, because the Website concerns personal training and fitness services, you may voluntarily provide information about injuries, physical limitations, training goals, health-related concerns, mobility, balance, strength, or similar matters. Please only provide information that you are comfortable sharing. Where such information is provided, we process it only for the purposes of understanding your enquiry, responding to you, providing appropriate information, managing the client relationship, or protecting legal rights.
3.4 Review moderation information
If you submit a review through the Website, the review is not intended to appear publicly immediately. We may store the submitted review as a pending review, together with basic technical information such as the submission time, browser information, and a security-related hash of the IP address. This helps us reduce spam, abuse, impersonation, and unlawful or inappropriate content.
4. How we collect Personal Information
We may collect Personal Information when:
- you browse or interact with the Website;
- you click WhatsApp, Instagram, review, navigation, cookie, or other buttons;
- you send us a message or enquiry;
- you submit a review;
- you use the live help feature;
- you accept, reject, or manage cookie preferences;
- our hosting, analytics, or security systems generate standard technical logs.
5. Purposes of processing and legal grounds
We process Personal Information only where we have a lawful basis to do so. The exact basis may depend on your location and the nature of the interaction. The main purposes include:
| Purpose | Description | Legal basis where required |
|---|---|---|
| Responding to enquiries | To answer questions, respond to WhatsApp or Instagram messages, provide information about services, and communicate with prospective or existing clients. | Consent, legitimate interests, or steps prior to entering into a client relationship. |
| Providing fitness-related information | To understand the nature of your enquiry and provide relevant information about personal training, programmes, packages, availability, and support. | Consent, legitimate interests, or performance of a service relationship. |
| Review submissions and moderation | To receive, store, assess, moderate, and potentially publish reviews or testimonials, while preventing spam, abuse, offensive content, or misleading submissions. | Consent and legitimate interests in maintaining the integrity and reputation of the Website. |
| Live help functionality | To operate the live help feature, process messages submitted through it, provide responses, troubleshoot functionality, and improve user support. | Consent, legitimate interests, or steps prior to entering into a client relationship. |
| Analytics and website improvement | To understand how visitors use the Website, which pages are viewed, how visitors arrive, and how the Website can be improved. | Consent where required for cookies or analytics technologies; otherwise legitimate interests where permitted. |
| Security and fraud prevention | To protect the Website, detect abuse, prevent spam, investigate technical errors, maintain logs, and secure hosting infrastructure. | Legitimate interests, legal obligations, and protection of rights. |
| Legal and administrative purposes | To comply with applicable law, keep appropriate records, respond to lawful requests, enforce rights, or defend against claims. | Legal obligations and legitimate interests. |
6. Cookies, analytics, and similar technologies
The Website may use cookies, local storage, analytics tags, pixels, or similar technologies. Some technologies are necessary for the Website to function properly, such as remembering cookie preferences, supporting security, or enabling essential site functionality. Other technologies may be used for analytics, performance measurement, marketing attribution, or understanding visitor behaviour.
Frankel Fitness may use Google Analytics or similar analytics tools to collect aggregated and event-based information about Website usage, including page views, session starts, scrolls, outbound clicks, and similar interactions. Analytics information may include online identifiers, device information, approximate location, traffic source, and usage information.
Depending on your location and the Website configuration at the time of your visit, you may be asked to accept, reject, or manage non-essential cookies. You may also control cookies through your browser settings. Blocking cookies may affect some Website functionality.
The Website may link to third-party platforms such as WhatsApp, Instagram, Google, or other external services. Those services may collect information under their own privacy policies when you visit or interact with them.
7. Reviews, testimonials, and user-submitted content
If you submit a review or testimonial, you agree that Frankel Fitness may receive, store, review, moderate, and decide whether to publish that submission. Submission of a review does not guarantee publication. We may decline to publish content that is abusive, unlawful, defamatory, discriminatory, misleading, irrelevant, spam-like, excessively personal, or otherwise inconsistent with the Website's content standards.
We may publish a review with the name or display name you provide. If you do not want your full name published, please do not include it in the review form. You should not include sensitive personal information, medical details, private third-party information, addresses, financial information, or anything you do not want made public.
We may keep non-published review submissions for a reasonable period for moderation, record-keeping, anti-spam, dispute-resolution, and security purposes.
8. Live help and communication features
The Website may include a live help or chat feature. If you use that feature, the content of your messages may be processed to provide a response, troubleshoot the service, improve support, or preserve a record of the communication. Please do not submit confidential, highly sensitive, medical, financial, or emergency information through the live help feature.
Live help is not a substitute for medical advice, emergency assistance, or professional healthcare advice. For injuries, medical conditions, or health emergencies, you should contact a qualified healthcare professional or emergency service.
9. When we share Personal Information
We do not sell your Personal Information in the ordinary sense of selling a customer list. However, we may share or make Personal Information available to limited categories of recipients where necessary or appropriate, including:
- hosting providers and infrastructure providers that host and deliver the Website;
- analytics providers, such as Google Analytics, where analytics tags or cookies are used;
- communication platforms, such as WhatsApp or Instagram, where you choose to contact us through those services;
- security, spam-prevention, maintenance, or technical service providers;
- professional advisers, legal advisers, or authorities where required or permitted by law;
- a successor or relevant party in connection with a business transfer, restructuring, or similar transaction, if applicable.
Service providers are expected to process Personal Information only for appropriate purposes and subject to suitable safeguards where required by law.
10. International transfers
Some service providers used by the Website may process or store information outside South Africa. This may include hosting, analytics, security, or communication providers with infrastructure in other countries. Where Personal Information is transferred internationally, we aim to rely on appropriate safeguards, lawful transfer mechanisms, contractual protections, consent where applicable, or other mechanisms recognized by applicable law.
Laws in other countries may differ from the laws in your country of residence. Where information is processed in another jurisdiction, it may be subject to lawful access requests by courts, regulators, law enforcement, or public authorities in that jurisdiction.
11. Data retention
We retain Personal Information only for as long as reasonably necessary for the purposes described in this Policy, unless a longer retention period is required or permitted by law. Retention periods may vary depending on the type of information, the purpose of collection, legal requirements, security needs, dispute-resolution needs, and the nature of our relationship with you.
Enquiry messages may be retained for as long as needed to respond, manage client relationships, keep business records, and resolve queries. Review submissions may be retained for moderation, anti-spam, publication, and record-keeping purposes. Server and security logs may be retained for shorter technical periods unless needed for security investigations or legal purposes.
12. Security
We use reasonable technical and organizational measures designed to protect Personal Information against unauthorized access, loss, misuse, alteration, or disclosure. These measures may include HTTPS, server permissions, access controls, backups, security updates, and limited access to stored submissions.
No website, server, email, messaging platform, or internet transmission can be guaranteed to be completely secure. You should take care when deciding what information to submit online.
13. Your rights and choices
Depending on where you are located and which laws apply, you may have rights in relation to your Personal Information, including the right to:
- request access to Personal Information we hold about you;
- request correction of inaccurate or incomplete information;
- request deletion of certain information;
- object to or restrict certain processing;
- withdraw consent where processing is based on consent;
- object to direct marketing;
- request information about the categories of recipients with whom information has been shared;
- lodge a complaint with a relevant data protection authority, including the Information Regulator in South Africa where applicable.
To exercise rights, please contact Frankel Fitness using the contact methods listed in this Policy. We may need to verify your identity before responding to a request. Some rights are subject to legal limitations, exceptions, or retention obligations.
14. Direct marketing
Frankel Fitness may communicate with you about services, enquiries, bookings, or related updates where you have contacted us, where you have consented, or where otherwise permitted by law. You may ask us to stop sending marketing communications at any time. Transactional, administrative, or service-related messages may still be sent where necessary.
15. Children's privacy
The Website is not intended to collect Personal Information from children under the age of 18 without appropriate involvement of a parent or guardian. If you are under 18, please do not submit Personal Information through the Website without permission from a parent or guardian.
If we become aware that Personal Information has been collected from a child in a manner that is not appropriate or lawful, we will take reasonable steps to delete or otherwise address that information.
16. Third-party websites and services
The Website may contain links to third-party websites, platforms, or services, including WhatsApp, Instagram, Google services, or other external resources. We do not control those third parties and are not responsible for their privacy practices, security, content, or terms. You should review the privacy policies of third-party services before using them or providing information to them.
17. Updates to this Policy
We may update this Policy from time to time to reflect changes in the Website, services, legal requirements, analytics configuration, contact methods, or privacy practices. The updated date at the top of this Policy indicates when it was last revised. Continued use of the Website after updates means the updated Policy applies to your use from that point onward.
18. Contact us
If you have questions about this Policy, your Personal Information, a review submission, cookie choices, or a privacy request, you may contact Frankel Fitness using the contact methods displayed on the Website.
Frankel Fitness contact methods:
- WhatsApp: +27 61 733 2060
- Instagram: Instagram